Foilyage, Explained: In-Depth Details
on Your New Favorite Color Trend

Defining the fashion

First things first: making sense of the style. Foilyage is the latest highlighting technique, specifically designed to be applied on dark colors – looking at you, brunettes – to lighten the shade in a way that looks sun-kissed and natural.

Like the hybrid name, the foilyage process is achieved through a combination of balayage and foils – part blended brush-painting, part color-concentrating power. The foils serve to keep strands isolated, contained, and controlled during color alteration, offering the chosen color or highlighter more time to work its magic for a bold, dramatic result.

The lesser understood component of the treatment is the balayage technique, where the color or lightener is painted on the hair in a sweeping motion. This results in a seamless, flowing, naturally variegated transition of colors, exhibiting a graceful color progression, rather than harsh lines against the roots. Because of the slightly shifted positioning, this treatment seamlessly blends with your natural roots, offering a less noticeable point of origin, and even less demarcation when eventually grown out.